About Us
Richmond's trusted turnkey design & build firm, transforming backyards into beautiful outdoor retreats since 1989. We handle every aspect of your project from consultation to completion.
Our Story
Founded in 1989, Custom Pools & Landscapes of Richmond began with a simple mission: to create extraordinary outdoor living spaces that bring families together and enhance quality of life.
As a complete design-build firm, we consult, design, bid, and schedule every aspect of your project. Whether you come to us with existing plans or start completely from scratch, we handle everything - new installations, renovations, pool replastering and retiling, landscape rejuvenation, equipment replacement, and ongoing maintenance.
Our focus is fiberglass pools, but we also install custom concrete pools and provide comprehensive services for all pool types. With over 35 years of experience, we've completed hundreds of projects throughout the Richmond metropolitan area, earning a reputation for quality craftsmanship, professional service, and customer satisfaction.
Then
Now
Our Values
Quality Craftsmanship
We use only the highest quality materials and proven installation techniques to ensure your investment stands the test of time.
Customer-Focused
Your satisfaction is our priority. We listen to your vision and work closely with you throughout every step of the process.
Professional Service
Licensed, insured, and committed to completing projects on time and within budget while maintaining the highest safety standards.
Meet Our Team
Jim Farinholt | Owner
35+ Years Experience
Certified pool contractor and landscape designer with extensive experience in custom outdoor living solutions.
Max Farinholt
12+ Years Experience
Expert in pool installation and hardscaping with a track record of delivering projects on time and to specification.
Sinclair Farinholt
10+ Years Experience
Certified pool operator specializing in water chemistry and equipment maintenance for optimal pool performance.
Certifications & Partnerships
Latham Pool Products
Authorized Dealer
Licensed
Virginia Contractor & Landscape Professional